Back HUMAN RESOURCES STRATEGY IN JADRANKA

Human resources strategy in Jadranka Group encompasses planning, recruitment, employment, quality training and education, system of monitoring and rewarding, permanent professional education and staff promotion.

Training and education activities are organized through the in-house workshops organized by both, our specialists and external experts, in form of practical trainings and lectures.

Jadranka Group employs 615 people on a permanent basis.

The main goal of the human resources strategy is to satisfy and motivate our employees, guests and customers and furthermore operate in line with the plan.

European Bank for Reconstruction and Development together with an existing member JADRANKA d.d., Mali Lošinj, has become a member of the Company JADRANKA HOTELS d.o.o., which was later followed by an engagement of the consultancy company HVS from London.

Prepared action plans emphasise the importance of education and creation of a special training department.

In years to come the new generations of employees will be trained and educated under guidance of internationally renowned experts, additionally proving the valuable employment culture of the company.

Jadranka Group is developing its business in every segment, especially in the field of hospitality, in terms of upgrading of the existing facilities in line with planned investments, from 3* to 4* and 5* hotels, starting with the reopening of hotel Aurora this spring.

Values we tend to promote

The company and its staff believe in and represent a set of values, together creating a corporate structure of the company. To simplify things, a corporate culture stands for «the way we do things in our company». Development of a strong corporate structure is important for many reasons because it:

    • Encourages sense of common identity
    • Encourages belief in community
    • Contributes to a stability of the company as a social system
    • Serves as a reference frame for the «company's» behaviour

Development of a strong corporate culture of Jadranka Group, based on the premises of the company's business mission and elaborated business concepts – specialized, socially responsible company, orientated towards a customer with the package arrangement offer – makes it easier for the company to achieve a competitive advantage within the society.

Elements of corporate culture of Jadranka Group:

    • We are socially responsible company: towards our environment, local community and its employees
    • We are a specialist for healthy life offer
    • We bring the customer to the fore
    • We offer the "experience of Lošinj"